Tucked away in the quiet Shenandoah Valley of Virginia, there is a company whose roots go back to the 19th century. Founded in the 1857, Wisecarver Communications began as a publishing resource. The idea of a publishing resource remaining successfully in business for more than a century and a half while located in an otherwise unassuming area in Virginia raises several questions. Yet, a quick review of the company’s website confirms the obvious. Their sign of durability is managing to keep up with the times. Upon opening, their homepage greets visitors with splashes of color and a simple, classically modern layout.
We are a web development and printing firm. We were originally a traditional printing firm and we moved into web development a few years ago. The thing is, obviously, in the space we’re in everything kind of changed over the past 12 months; the amount of issues, with WordPress, with security.
John Phillips was brought into the team at Wisecarver to assist in accomplishing a successful endeavor. He has worked extensively on behalf of Wisecarver Communications over the past year and a half, and he adds more than a decade of combined experience derived from companies like Apple, Microsoft, and Motorola to the Wisecarver roster. He has also been charged with the task of assuring that their web development services work at a comprehensive level. After utilizing multiple security companies and products, John has affirmed a strategy he feels confident about.
We have server side security in there-but we know it’s not the greatest. We know it’s not perfect, but at least it supports the day to day-the amateur hacks.
Creating a cocktail of security, to be sure best practices are implemented for the 40+ managed websites, Phillips has enlisted the services of Sucuri to provide the necessary reassurance for the security needs of his company and clients.
Currently...we host about- 40 or 50 websites. And, what we’re doing at the moment is rotating some of them in and out of our Sucuri account. It was down to me to find the prime-time solutions for our clients more than anything. What my job is with [Sucuri’s] software and why it's so useful to us, is you protect the host side for us...If we have one site on [one of our static] IP addresses that gets compromised, obviously that IP address suddenly becomes blacklist marked. So, we know that we need you guys to clean that out for us.
Not only does Wisecarver rely on Sucuri to clean and protect their newfound assets in the Internet Industry, but also Wisecarver leverages Sucuri’s services as a selling point for their brand. The security provided by Sucuri translates into consumer confidence as well as a key differentiator in the communication firm’s target market.
We’re making websites for doctors, pediatric doctors, dentists...It’s a really good selling point, the fact we have you onboard as well. Because, when we go to people-nobody else is actually [incorporating security services] around here. Not in this area of Virginia-they’re not. They’re not saying we have 2 levels of security. There’s one that’s on the site and one that’s off the site.
There is a certain level of prestige that comes with longevity in an industry. Dominance in a company’s domain is appreciated and valued. Wisecarver Communications seeks to maintain their industry dominance and protect their longevity by capitalizing on the industry leading services provided by Sucuri.